Make architecture that loves people
Client
Holon
Deliverables
Brand strategy
Naming
Brand identity
Web design
Print
Motion design
Social Media
Year
2019
Credits
Nils Erga
Holon is a collective founded by three formerly individual architecture offices. The name was coined by the author Arthur Koestler and translates into something that is simultaneously a whole and a part. Holon aims to be an architectural force to reach ambitious customers, creating architecture that lasts, enriching people’s lives and sparing the environment.
Based on the philosophical implications of the name, we created a monogram symbol that is constructed from each letter in the name while simultaneously highlighting each letter in animated form.
Typography
We visualized Holon by randomly employing different weights of the type family. The identity is set in Styrene by Commercial Type.
Visual identity
We decided on a confident and minimalistic visual language driven by the typography chosen.
With a dynamic layout system, the website allows Holon’s architectural projects to take center stage.
